In August 2006, Tesla CEO Elon Musk published his secret "Tesla Motors Master Plan" of which there are five essential phases:

  • Build sports car
  • Use that money to build an affordable car
  • Use that money to build an even more affordable car
  • While doing above, also provide zero emission electric power generation options
  • Don't tell anyone

Now, having completed part 1, Musk has taken to twitter and announced that work is beginning on part 2.

Check it out here.